Privacy Policy

Privacy Policy

1. Data Protection at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data by which you can be personally identified. For detailed information on the subject of data protection, please refer to our privacy policy listed below this text.

Data Collection on This Website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the section "Notice on the Responsible Party" in this privacy policy.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may be data that you enter into a contact form.

Other data is automatically collected or, with your consent, when you visit the website through our IT systems. This includes technical data (e.g., Internet browser, operating system, or the time the page was accessed). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data at any time, free of charge. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. In addition, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time regarding this or other questions on the subject of data protection.

Analysis Tools and Tools from Third-Party Providers

Your browsing behavior may be statistically analyzed when you visit this website. This is mainly done using so-called analysis programs.

You can find detailed information on these analysis programs in the following privacy policy.

2. Hosting

External Hosting

This website is hosted by an external service provider (host). The personal data collected on this website is stored on the host's servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses, and other data generated through a website.

The use of the host is for the purpose of fulfilling contracts with our potential and existing customers (Art. 6(1)(b) GDPR) and in the interest of a secure, fast, and efficient provision of our online offering by a professional provider (Art. 6(1)(f) GDPR). If a corresponding consent has been requested, processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Our host will only process your data to the extent necessary to fulfill its performance obligations and follow our instructions concerning this data.

We use the following host:
dogado GmbH
Antonio-Segni-Straße 11
D-44263 Dortmund

Data Processing Agreement

We have concluded a data processing agreement (DPA) with the above-mentioned provider. This is a contract required by data protection law, ensuring that this provider processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

3. General Information and Mandatory Disclosures

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data is data that can personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmission over the Internet (e.g., when communicating via email) may have security gaps. Complete protection of the data from access by third parties is not possible.

Notice on the Responsible Party

The responsible party for data processing on this website is:

uhlsport GmbH
Klingenbachstraße 3
72336 Balingen

Phone: +49 7433 268 - 0
Email: info@uhlsport.de

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage Duration

Unless a more specific storage period is mentioned within this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you submit a legitimate deletion request or revoke consent to data processing, your data will be deleted, provided we have no other legally permissible grounds for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, deletion will occur after these reasons cease to exist.

General Information on the Legal Basis for Data Processing on This Website

If you have consented to data processing, we process your personal data based on Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, if special categories of data are processed according to Art. 9(1) GDPR. In the event of explicit consent to the storage of cookies or access to information in your terminal device (e.g., via device fingerprinting), the data processing is additionally based on § 25(1) TTDSG. The consent can be revoked at any time. If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we process your data based on Art. 6(1)(b) GDPR. Furthermore, if your data is required to fulfill a legal obligation, we process it based on Art. 6(1)(c) GDPR. The data processing may also be based on our legitimate interest under Art. 6(1)(f) GDPR. The respective legal basis applicable in each case will be clarified in the following paragraphs of this privacy policy.

Data Protection Officer

We have appointed a data protection officer for our company:

uhlsport GmbH
Data Protection Officer
Klingenbachstraße 3
72336 Balingen
Phone: +49 7433 268 - 0
Email: datenschutz@uhlsport.de

Notice on Data Transfers to the USA and Other Third Countries

We use tools from companies based in the USA or other third countries that do not guarantee a level of data protection comparable to the EU. When these tools are active, your personal data may be transferred to and processed in these third countries. We would like to point out that no level of data protection comparable to the EU can be guaranteed in these countries. For example, US companies are obligated to hand over personal data to security authorities without the possibility for you as the data subject to take legal action against this. Therefore, it cannot be ruled out that US authorities (e.g., intelligence services) may process, evaluate, and permanently store your data located on US servers for monitoring purposes. We have no influence over these processing activities.

Revocation of Your Consent to Data Processing

Many data processing operations are only possible with your explicit consent. You can revoke consent that you have already given at any time. The legality of the data processing carried out before the revocation remains unaffected by the revocation.

Right to Object to Data Collection in Special Cases and to Direct Advertising (Art. 21 GDPR)

IF THE DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS OR THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA RELATING TO YOU FOR THE PURPOSES OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION UNDER ART. 21(2) GDPR).

Right to Lodge a Complaint with a Supervisory Authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged violation. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedies.

Right to Data Portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS Encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the address line of the browser changing from "http://" to "https://" and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted Payments on This Website

If, after the conclusion of a contract that involves a payment obligation, there is an obligation to provide us with your payment data (e.g., account number in case of direct debit authorization), this data is required for payment processing.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the address line of the browser changing from "http://" to "https://" and by the lock symbol in your browser line.

In the case of encrypted communication, your payment data, which you transmit to us, cannot be read by third parties.

Right to Information, Deletion, and Correction

You have the right to free information about your stored personal data, its origin and recipient, and the purpose of the data processing and, if applicable, a right to correction or deletion of this data within the framework of the applicable legal provisions at any time. You can contact us at any time regarding this or other questions on the subject of personal data.

Right to Restriction of Processing

You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time. The right to restriction of processing exists in the following cases:

• If you contest the accuracy of your personal data stored by us, we usually need time to verify this. During the verification period, you have the right to request the restriction of the processing of your personal data.
• If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
• If we no longer need your personal data, but you need it to assert, exercise, or defend legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
• If you have filed an objection under Art. 21(1) GDPR, a balance must be struck between your and our interests. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data—apart from being stored—may only be processed with your consent or to assert, exercise, or defend legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

Data Collection on This Website

Cookies

Our websites use so-called "cookies." Cookies are small text files that do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted after your visit. Persistent cookies remain on your device until you delete them or they are automatically removed by your web browser.

In some cases, cookies from third-party companies may also be stored on your device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g., cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary because certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies are used to analyze user behavior or to display advertisements.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions you have requested (e.g., for the shopping cart function), or to optimize the website (e.g., cookies to measure the web audience) are stored based on Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

You can set your browser to inform you about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and enable the automatic deletion of cookies when closing the browser. When cookies are deactivated, the functionality of this website may be limited.

If cookies are used by third-party companies or for analysis purposes, we will inform you separately within this privacy policy and, if necessary, request your consent.

Server Log Files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Hostname of the accessing computer
• Time of the server request
• IP address

This data will not be merged with other data sources.

This data is collected based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website—server log files must be recorded for this purpose.

Contact Form

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provide, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR if your request is related to the performance of a contract or necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it has been requested.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your inquiry has been processed). Mandatory statutory provisions—especially retention periods—remain unaffected.

Inquiry by Email, Phone, or Fax

If you contact us by email, phone, or fax, your inquiry, including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of handling your request. We do not share this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective handling of inquiries submitted to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it has been requested.

The data you send to us via contact inquiries will remain with us until you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your inquiry has been completed). Mandatory statutory provisions—especially statutory retention periods—remain unaffected.

Use of Chatbots

We use chatbots to communicate with you. Chatbots can respond to your questions and input without human assistance. To do this, chatbots analyze your inputs as well as other data to provide suitable responses (e.g., names, email addresses, other contact details, customer numbers, and other identifiers, orders, and chat histories). In addition, your IP address, log files, location information, and other metadata may be collected through the chatbot. This data is stored on the servers of the chatbot provider.

User profiles can be created based on the collected data. Moreover, the data can be used for personalized advertising, provided that the legal prerequisites (particularly consent) are met. For this purpose, chatbots may be linked to analysis and advertising tools.

The collected data may also be used to improve our chatbots and their response behavior (machine learning).

The data entered by you during communication remains with us or the chatbot provider until you request deletion, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your inquiry has been completed). Mandatory legal provisions—especially retention periods—remain unaffected.

The legal basis for using chatbots is Art. 6(1)(b) GDPR, insofar as the chatbot is used to initiate or fulfill a contract. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time. In all other cases, the chatbot is used based on our legitimate interest in ensuring the most effective customer communication possible (Art. 6(1)(f) GDPR).

Registration on this Website

You can register on this website to access additional functions on the site. The data entered will only be used for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, such as those regarding the scope of the offer or for technically necessary modifications, we use the email address provided during registration to inform you in this way.

The processing of the data entered during registration is based on your consent (Art. 6(1)(a) GDPR). You can revoke any consent you have given at any time. An informal notification sent to us by email is sufficient. The legality of the data processing that has already occurred remains unaffected by the revocation.

The data collected during registration will be stored by us as long as you are registered on this website and will be deleted afterward. Statutory retention periods remain unaffected.

5. Social Media

On this website, functions of the social media service Facebook are integrated. These functions are provided by Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

When you visit our website and are logged into your Facebook account, Facebook can link your visit to our website with your Facebook user account. This allows Facebook to associate your browsing behavior directly with your personal Facebook profile. You can prevent this by logging out of your Facebook account.

We have no influence on the data that Facebook collects through these functions. For more information on how Facebook handles personal data, please refer to Facebook's privacy policy: https://www.facebook.com/about/privacy/.

The use of Facebook functions on our website is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in achieving the widest possible visibility on social media platforms.

Instagram Plugin

Functions of the Instagram service are also integrated into this website. These functions are provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can click on the Instagram button to link the content of our website with your Instagram profile. This allows Instagram to associate your visit to our website with your user account. We would like to point out that we, as the provider of the website, do not receive any information about the content of the data transmitted or how Instagram uses it.

Further information can be found in Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.

6. Analytics Tools and Advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies on our website. Google Tag Manager does not itself create user profiles, store cookies, or perform independent analyses. It is only used to manage and display the tools integrated through it. However, Google Tag Manager does collect your IP address, which may also be transmitted to Google's parent company in the United States.

The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, duration of visits, operating systems used, and the user's origin. These data may be compiled in a user profile and assigned to the respective user's device.

Google Analytics uses technologies that allow the user to be recognized for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about your use of this website is usually transmitted to a Google server in the USA and stored there.

The use of this analysis tool is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Data transfers to the USA are based on the standard contractual clauses of the European Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

IP Anonymization

We have activated the IP anonymization function on this website. As a result, your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activities, and provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser within the framework of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

More information on how Google Analytics handles user data can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

Demographic Characteristics in Google Analytics

This website uses the "Demographics" feature of Google Analytics. This allows reports to be generated that contain statements about the age, gender, and interests of website visitors. This data comes from interest-based advertising by Google and from visitor data provided by third parties. This data cannot be assigned to a specific person. You can disable this feature at any time via the ad settings in your Google account or prohibit the collection of your data by Google Analytics as described in the "Opt-out of Data Collection" section.

Google Analytics E-Commerce Measurement

This website uses the "E-Commerce Measurement" function of Google Analytics. With the help of E-Commerce Measurement, the website operator can analyze the buying behavior of website visitors to improve its online marketing campaigns. Information such as the orders placed, average order values, shipping costs, and the time from viewing a product to making a purchase can be recorded. These data may be combined by Google under a transaction ID that is assigned to the respective user or their device.

Storage Duration

Data stored by Google at the user and event level, which is linked to cookies, user IDs (e.g., User ID), or advertising IDs (e.g., DoubleClick cookies, Android advertising ID), will be anonymized or deleted after 14 months. Details can be found here: https://support.google.com/analytics/answer/7667196?hl=en.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display advertisements in the Google search engine or on third-party websites when the user enters specific search terms in Google (keyword targeting). It is also possible to display targeted advertisements based on user data available at Google (e.g., location data and interests) (target audience targeting). We, as the website operator, can quantitatively evaluate this data, such as analyzing which search terms led to the display of our advertisements and how many ads resulted in clicks.

The use of Google Ads is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in marketing its service products as effectively as possible.

Data transfers to the USA are based on the standard contractual clauses of the European Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Remarketing

This website uses Google Analytics Remarketing features. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing analyzes your user behavior on our website (e.g., clicks on specific products) to assign you to certain advertising target groups and display corresponding advertisements to you when you visit other online offers (remarketing or retargeting).

Additionally, the advertising target groups created by Google Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalized advertising messages, which have been adapted to your previous usage and browsing behavior on one device (e.g., mobile phone), can also be displayed on another one of your devices (e.g., tablet or PC).

If you have a Google account, you can object to personalized advertising under the following link: https://www.google.com/settings/ads/onweb/.

The use of Google Remarketing is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in marketing its products as effectively as possible. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Further information and the privacy policy can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=en.

Target Audience Creation with Customer Matching

For target audience creation, we use, among other things, the customer matching function of Google Remarketing. In this process, we transfer certain customer data (e.g., email addresses) from our customer lists to Google. If the respective customers are Google users and logged into their Google account, they will be shown appropriate advertising messages within the Google network (e.g., YouTube, Gmail, or in the search engine).

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked on and how often, and which products were particularly frequently viewed or purchased. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that allows us to personally identify users. Google itself uses cookies or similar recognition technologies for identification purposes.

The use of Google Conversion Tracking is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

More information on Google Conversion Tracking can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=en.

Facebook Pixel

This website uses Facebook’s visitor action pixel to measure conversion. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data is also transferred to the USA and other third countries.

This allows the behavior of website visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, which allows it to be linked to the respective user profile, and Facebook can use the data for its own advertising purposes in accordance with Facebook's data usage policy. This enables Facebook to display ads on Facebook pages as well as outside of Facebook. This use of the data cannot be influenced by us as the website operator.

The use of Facebook Pixel is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Data transfers to the USA are based on the standard contractual clauses of the European Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

If personal data is collected on our website and forwarded to Facebook, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited solely to the collection of data and its transmission to Facebook. The subsequent processing by Facebook is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in an agreement on joint processing. The wording of this agreement can be found here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the privacy information when using the Facebook tool and for implementing the tool in a privacy-compliant manner on our website. Facebook is responsible for the data security of Facebook products. Data subject rights (e.g., requests for information) with regard to the data processed by Facebook can be asserted directly with Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.

Further information can be found in Facebook's privacy policy at: https://de-de.facebook.com/about/privacy/.

You can also deactivate the “Custom Audiences” remarketing feature in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged into Facebook.

If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

Newsletter

Newsletter Data

If you would like to receive the newsletter offered on this website, we require an email address from you, along with information that allows us to verify that you are the owner of the provided email address and that you agree to receive the newsletter. Further data is collected only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the information entered into the newsletter signup form is based exclusively on your consent (Art. 6(1)(a) GDPR). You can revoke your consent to the storage of data, the email address, and their use for sending the newsletter at any time, for example, via the "unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data provided by you for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after the newsletter subscription is canceled. Data that has been stored by us for other purposes (e.g., email addresses for the member area) remains unaffected by this.

Mailchimp

This website uses the services of Mailchimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

Mailchimp is a service that helps organize and analyze the distribution of newsletters. If you enter data for the purpose of receiving newsletters (e.g., email address), it will be stored on Mailchimp servers in the USA.

Mailchimp enables us to analyze our newsletter campaigns. When you open an email sent via Mailchimp, a file included in the email (called a web beacon) connects to Mailchimp’s servers in the USA. This allows us to determine whether a newsletter message has been opened and which links were clicked. Moreover, technical information is collected (e.g., the time of access, IP address, browser type, and operating system). This information cannot be assigned to the respective newsletter recipient. It is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of the recipients.

If you do not want your data to be analyzed by Mailchimp, you must unsubscribe from the newsletter. We provide a link for this in every newsletter message.

The data is processed based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations that have already occurred remains unaffected by the revocation.

The data provided by you for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and deleted from our servers as well as from Mailchimp’s servers after you unsubscribe from the newsletter. Data stored for other purposes (e.g., email addresses for the member area) remains unaffected.

For more details, see the Mailchimp privacy policy at: https://mailchimp.com/legal/privacy/.

Completion of a Data Processing Agreement

We have concluded a “Data Processing Agreement” with Mailchimp in which we require Mailchimp to protect our customers' data and not to disclose it to third parties. This contract can be viewed at the following link: https://mailchimp.com/legal/data-processing-addendum/.

8. Plugins and Tools

YouTube

This website embeds YouTube videos. The provider of the video platform is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

If you visit one of our pages featuring a YouTube plugin, a connection to YouTube's servers is established. The YouTube server is informed about which of our pages you visited.

Moreover, YouTube can store various cookies on your device or use similar recognition technologies (e.g., device fingerprinting). This way, YouTube can gather information about visitors to our website. This information is used, among other things, to collect video statistics, improve user experience, and prevent fraud attempts.

If you are logged into your YouTube account, you enable YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of an appealing presentation of our online offerings. This represents a legitimate interest as per Art. 6(1)(f) GDPR. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Further information about handling user data can be found in YouTube’s privacy policy at: https://policies.google.com/privacy?hl=en.

Google Web Fonts

This website uses so-called web fonts provided by Google for the uniform display of fonts. When you access a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly.

To do this, the browser you are using must connect to Google's servers. This gives Google knowledge that this website was accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If your browser does not support web fonts, a standard font from your computer will be used.

Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=en.

Google Maps

This site uses the Google Maps map service via an API. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

To use Google Maps features, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.

The use of Google Maps is in the interest of an attractive presentation of our online offerings and to make it easier to locate the places we specify on the website. This represents a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If appropriate consent has been requested, the processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, as far as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g., for device fingerprinting purposes). The consent can be revoked at any time.

Further information on the handling of user data can be found in Google's privacy policy: https://policies.google.com/privacy?hl=en.